Italian clothing brands for young people

Italian fashion

There are many Italian clothing brands for young people. Not in vain, the transalpine country is one of the cradles of international fashion. Italian design has become famous all over the world and cities like Florence They even have a museum of fashion and customs.

Italians' passion for fashion translates into numerous exclusive brands they sell all over the world. For example, Dolce and Gabbana, Gucci o Moschino. But also in other more youthful and economical teachings that have become equally famous. Next, we are going to show you some of those Italian fashion brands for young people.

Diadora, for sport

Sports

Sneakers, one of the emblems of Diadora

This transalpine multinational has its headquarters in Caerano of San Marco, Treviso province and Veneto region. It was founded in 1948 and currently has a prestige similar to that of other competing brands such as Adidas o Nike. One of the great accolades to his career came when the tennis player Björn Borg he won Wimbledon and Roland Garros wearing Diadora sneakers.

Perhaps these are their most famous product. But it also makes other Ideal garments for both physical activity and casual wear. For example, Tshirts, tracksuits and even backpacks and caps. All this makes it very popular among young people.

As a curiosity, we will tell you that its name is very appropriate for a sports brand. Diadora is a Greek word that means “share honors and achievements”. Therefore very suitable for the spirit of sport.

Slowear and its brands

Clothing store

A clothing store

Slowear is another of the most popular Italian clothing brands for young people. It is based in Venice and defends, as a philosophy more sustainable and ethical fashion consumption. That is, more respectful of the environment. It has stores in the main cities of the world, from Paris to New York passing through Tokyo or Seoul.

But really, Slowear is a brand umbrella under which are others. Among these, it stands out Incotex, which manufactures Chinese pants; zanone, dedicated to t-shirts and jerseys; Montedoro, which creates jackets and windbreakers, and glanshirt, which produces shirts. However, the common denominator of all these brands is its youthful character and quality that comes from combining tailoring techniques with good fabrics.

OVS, the Italian Zara

parade of models

A parade of models

Although in Spain it is not as well known as in its country, we could say that this banner is a kind of Italian Zara. Because it has more than nine hundred stores in Italy and in other countries around the world. Likewise, just like Amancio Ortega's company, its philosophy is create clothes with affordable prices and intended for the whole family (also offers children's clothing). However, it has triumphed especially among the youngest.

This is because they create garments of casual style, but inspired by the Italian taste for elegance and dress well. OVS has been installed in Spain for seven years and has not yet managed to compete with Zara. However, it is becoming increasingly popular among younger buyers.

Quagga, one of the most ecological Italian clothing brands for young people

clothing trade

a fashion store

Based in Canavese, Piedmont region, this brand has as its slogan the phrase "dress responsibly". It is quite a statement of intent because it manufactures garments with ecological materials and clean of allergens. It is, therefore, one of the most environmentally friendly Italian clothing brands for young people.

For this reason, it has fit in very well with the ideas of the new generations who not only want to dress in fashion, but also cause as little damage as possible to the planet. Because, as those responsible for the brand themselves say, being respectful of nature is not at odds with the manufacture of nice and comfortable clothes. Although it also creates t-shirts and polo shirts, its flagship product is the ropa shelter, mainly anoraks and fleece jackets.

Brandy melville

Clothes

Clothing displayed in a store

Founded in the early eighties of the last century by Silvio Marsán, this brand is dedicated, above all, to the feminine fashion. His preferred clientele is the group of young women who want dress well and fashionably, but without spending a lot of money. In fact, as an anecdote, we will tell you that their research team for new trends is made up of teenagers from fourteen years old.

It is also curious that the company does not use traditional advertising techniques, but social media and word of mouth. However, like any other brand, it benefits when a famous character wears its clothes. For example, his sales improved a lot when he saw Ariana Grande dressed in Melville clothes.

Likewise, its size policy is original. only manufactures two of each garment. His explanation is that, in this way, he does less damage to the environment and saves money. Currently, Brandy Melville has nearly a hundred stores in the five continents.

Two Italian Boys

Vintage clothing

Vintage clothes in the style of Two Italian Boys

This young brand is one of the most successful in recent years, especially among young people who like to wear most avant-garde clothing. Its founder was Ruggiero Cortellino, passionate about pop culture and eighties aesthetic who wanted to transfer both to his collections.

But the result has been a eclectic and unique style that combines the sophistication of good tailors with the most daring proposals. This brand also stands out for its careful attention to detail and refinement. Also, as in the case of Brandy Melville, her advertising and commercial system is different. In fact, it does not have physical stores, just sell online. If you are one of those who dare to wear avant-garde clothing, Two Italian Boys is your brand. In addition, you can be sure that you buy good quality clothes.

In conclusion, we have shown you some of the Italian clothing brands for young people most modern and successful. We could also mention brands already consolidated and with enormous prestige that, likewise, have their headquarters in the transalpine country. For example, some as famous as Prada, the already mentioned Gucci, Versace o Armani. But these have prices that are not affordable for all pockets and even less so for the youngest. For this reason, we have preferred to focus on cheaper ones. Don't you think that these are bold and elegant fashion proposals?


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