After more than 15 years of success, Hugo Boss has managed to define the man of today announcing that this is in its best historical moment. He believes that the fusion of his contemporary characteristics together with the renewal of masculine attributes - such as chivalry and bravery - make men of today top to date.
His new ambassador is the actor Gerard Butler. With this stage the fragrance seeks to represent the strength, chivalry, charm and complexity of modern times. He defines himself as a man sure of himself, brave, ambitious and with clear ideas. He seeks new experiences whether studying law, doing volunteer work or, of course, with his acting career.
Gerard Butler has stated: “I like what I do and in my life I try to have fun. I consider myself a dedicated and motivated person, but at the same time I try to be respectful with others. I think it is important as the concept of 'Man of Today' is not only about himself, but also how he inspires and influences other people. "
Although a new stage is opening, the perfume however is already in a eternal classic thanks to that unmistakably masculine aroma with the spicy and woody notes that are typical of BOSS BOTTLED. Don't miss the launch of his new campaign on television from October 12.
Do you like this perfume? What do you think of Gerad Butler as your new manager?